This picture is pretty cool because it’s stating how internet companies affect our economy so much that using it is just like going to Wal-Mart or somewhere. So many of use the internet every day, whether it is for research, shopping or just chatting with friends. The signs on the Wal-Mart are enticing the audience to go to their websites and to either shop or just browse around, just like you would at Wal-Mart. The particular audience here would be buyers and people who just browse around using Google or Yahoo. This includes men, women, children and anyone who has the capability to use the internet. It’s made clear here that you’d be shopping just as if you were at an actual store and that the internet world and plain old society are very similar.
Looking at this photo in forms of pathos, I’d include the feeling of contentment knowing that I can do all of that on the computer. It could save people a lot of time by shopping online, you don’t have to go wait in any lines and the item comes to you. Also knowing that you have something as powerful as Google and Yahoo at your fingertips is comforting sometimes. Showing how common using these sites are in comparison to shopping at places such as Wal-Mart makes me feel like anyone can do it if they try.
Logos in this picture are the different websites displayed along with the Wal-Mart that their posted on. Other than the websites names, there are no words necessary to pass along the senders message. The way everything is placed clearly states the message their trying to get across.
Ethos, the credibility being shown here is branding. Each of these companies is highly reputable and has been around for quite some time. Anyone knowing about eBay, Google, etc. should not have to question the sites. Others who may not be so familiar with the World Wide Web might not know so much about the sites but have probably heard about them.
The photo brings a little bit of intrigue to the table. Knowing how big these particular websites have gotten is really amazing. This image setup makes it very relevant as to how successful they really are. The attitude being transmitted, mythos, is that shopping and browsing can be done online just as it can be the store.
I like this photo because of the message being sent across and the way the artist went about setting it up. When I ran upon it, it took me a second to get it but afterwards I thought it was a really cool concept. Nothing was needed to be said the point was very self explanatory. I’m very convinced by this image because I personally believe in all of these companies. I take advantage of them myself and now how wildly popular and successful they are.
Foremski, T. (April 18, 2009). Are google, yahoo, ebay and amzn fast becoming the digital wal-marts of the ermerging internet 2.0 era?. Silicon Valley Watcher. Retrieved December 5, 2010 from
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